This paper considers the path of inclusion as the means for consolidating consensus over democracy and capitalism. It identifies key issues from a European perspective, including the unfinished agenda of Russia, managing globalization, Europe’s role towards the Middle East and the problems of failed states in general – and advocates an entrepreneurial approach for the global promotion of capitalist models. It argues that Europe must focus on re-injecting life into key regional organizations in order to construct a cohesive agenda for advancing international norms.